In 2020, the average cost to hire a website copywriter is over $25 an hour. This large cost range is primarily due to many factors, including the size and content of your website, as well as its keyword-targeted nature.
It also greatly depends on the experience, expertise, and skills of your website copywriter or marketing writing service. However, if you hire an experienced marketing writing service, it will likely result in a lower overall cost to hire them. These services generally consist of more writers that are experienced in creating articles and other web content that are then used in your marketing campaigns.
Another factor in determining how much it will cost to hire these writers is the amount of keyword research you need to do. This includes finding keywords that are often searched for by people looking for specific things on the Internet. This information is crucial in being able to rank high in search engines such as Google and Yahoo. The amount of time you spend researching these keywords, the number of articles you write, and the keywords you use are all important factors that determine how much to pay.
Once you have written your articles and content, you will need to be able to apply it to your site in order for it to gain the necessary amount of exposure to your niche or industry so that you can benefit from the search engine optimization that will result. Most website copywriters can apply SEO techniques to help you achieve this end. However, some of them have special writing tools that they can use that are not available to most website owners. These tools include article syndication software or programs that allow you to publish content to various websites, directories, blogs, and social media sites.
A good website copywriter will always strive to make their work as easy to use as possible for their clients. This means they will offer great customer support, free tutorials, and other features that will make it easier for you to publish quality articles and content on your website. They should also make use of tools that can be downloaded from their website to help you create and distribute your articles and content. These include online bookmarks, links, email newsletters, and the ability to save your articles to your own website. In addition, they should also have tools that can allow you to publish your own articles directly to article directories.
Finally, you should make sure that the website copywriter that you are considering is reputable and has proven track records in website copywriting. You should also find out how long they have been in business and what types of articles they specialize in.